Liquor & Tobacco Licensing

Where to Turn with Alcohol & Tobacco Licensing Questions

DOR Alcohol & Tobacco Enforcement

The department's enforcement unit maintains a central email box, and it would be best if municipal inquiries are first sent here: DORAlcohol&TobaccoEnforcement@revenue.wi.gov. The question will then be referred to the appropriate contact for a reply.  [Due to the ampersand (&) sign in the email address, some email programs will not list the full email address when you click on it, so you might need to copy and paste it into your email program.]

Regarding the department's Alcohol and Tobacco Enforcement special agents, these folks are assigned enforcement responsibilities in the following counties and could also be contacted with municipal inquiries:

Counties:
• Ashland, Barron, Bayfield, Burnett, Chippewa, Douglas, Iron, Polk, Price, Rusk, Sawyer, Washburn. Agent Mario Altuzar, .(JavaScript must be enabled to view this email address)
• Brown, Forest, Florence, Langlade, Lincoln, Marathon, Marinette, Menominee, Oconto, Oneida, Shawano, Vilas. Agent Rick Uhlig, .(JavaScript must be enabled to view this email address)
• Buffalo, Clark, Dunn, Eau Claire, Jackson, Pepin, Pierce, St. Croix, Taylor, Trempealeau, Wood. Agent Bill Gray, .(JavaScript must be enabled to view this email address)
• Calumet, Door, Fond du Lac, Kewaunee, Manitowoc, Outagamie, Portage, Sheboygan, Waupaca, Waushara, Winnebago. Agent Kurt Goodreau, .(JavaScript must be enabled to view this email address) 
• Adams, Columbia, Crawford, Grant, Green Lake, Iowa, Juneau, La Crosse, Marquette, Monroe, Sauk, Richland, Vernon. Agent Henry Morel, .(JavaScript must be enabled to view this email address)
• Dane, Dodge, Green, Jefferson, Lafayette, Rock. Agent Jason Lee, .(JavaScript must be enabled to view this email address)
• Ozaukee, Walworth, Washington, Waukesha. Agent Erin Dorn, .(JavaScript must be enabled to view this email address)
• Milwaukee. Agent Georgeann King, .(JavaScript must be enabled to view this email address)
• Kenosha, Racine. Agent Brian Waldherr, .(JavaScript must be enabled to view this email address)

 

Members of WMCA can also find many answers to your liquor and cigarette licensing questions through the Log-In area.  There is a State Department information area that contains hundreds of answers from Roger Johnson and links to new laws.